Arturo Menéndez is a writer and director, born in El Salvador in 1978. He studied filmmaking at the New York Film Academy and Escuela Superior de Artes y Espectáculos, TAI, in Madrid, where he earned a degree in visual arts. Working as a producer for the prestigious advertising agency BBDO, he won a Clio for the U2 Come in the Name of El Salvador campaign.

He wrote and directed the award-winning short film Parávolar, which got him into the Berlinale Talent Campus 7, where he wrote Cinema Libertad. The short film participated in more than 40 festivals in 29 cities.